To explain why I started this blog, I really need to start with when, not just why. 2018 was a really challenging year for me…both personally and professionally.
I had just launched my own marketing company and I was really struggling. Now you’re probably thinking that by saying, “I was really struggling” I mean I couldn’t find clients… that wasn’t it.
My problem was actually finding clients that I really connected with and enjoyed working for.
I had realized my goal of working for myself full time however, as my business kept growing, so did the voice in the back of my mind saying, “Something is missing.”
Then, as the universe always does, it delivered the person who would later become my very first energy healing client.
Now I had worked with other spiritual based practices before, such as yoga instructors, authors, and even a psychic, but I had never worked with an actual energy healer up until that point.
She had an amazing message and an enormous amount of content she’d compiled over two decades of researching and teaching. As I got to know her I came to understand that after the death of her husband she received a decent settlement that she’d invested into what she believed was going to get her message out and allow her to make her passion for metaphysic’s and energy work a profitable way for her to spend the rest of her years.
Unfortunately….it didn’t go as planned.
By the time she found me she had spent close to $80,000 and had nothing to show for it.
No deliverable content or courses…
No published works…
Even worse, she was now in desperate need of resources so her focus had turned completely away from her message and her only focus was survival.
I knew I could help but because of her financial situation there was no way she could afford my normal rate. But for the first time ever, I felt a deeper calling to help so I offered my services at a significant discount.
We began working together, putting together a course, recording high quality content, and getting her message out. Finally, after months of work we where ready to market her new course!
And then the bottom fell out from under both of us…
Her circumstances had again changed for the worse and she no longer had any resources to dedicate to a marketing budget.
Now by this point I had literally stopped working on any other projects and had even dedicated my own money to the cause so I really needed to take it to market in order to take care of my own family…which meant I was completely lost as to where to go next.
I was racking my brain trying to figure out how to be able to help her market the course we had worked so hard to produce and in fear of both of us losing everything if I didn’t come up with a solution or she didn’t come up with money for marketing. As you can imagine, I was in bad shape and even a little desperate.
But this situation made me realize how much I really believed the world would benefit from hearing her message. I believed she could help people. So much so that I’d dedicated my own resources, time, and money to the cause. I’d never done that for a client before and that made me realize my true calling, which is to help spiritual entrepreneurs grow their following and touch countess lives with their messages and gifts.
But we still had a problem….
I had come to the realization that my 5th dimension calling is what I am skilled at here in the 3rd dimension but that didn’t change the fact that my client still had zero money to market her content.
So what was I supposed to do?
Traditional marketing strategies required a budget for ad spend… so if we had no budget what were my options?
How could I help her?
So I got to work….
I started digging up strategies, testing theories, contacting experts and doing anything else I could possibly think of to design a strong marketing plan that required ZERO financial investment; and against all odds….
I DID IT!
I created a complete marketing plan that can be implemented WITHOUT spending a single dollar on an ad!
I also discovered critical performance targets that traditional marketing glosses over and I was even able to dial in specific niche differences you need to know to market a spiritual business that no one is talking about!
So because I followed my true calling, I was able to discover the biggest and best kept secrets for marketing a spiritual businesses and now I am able to make a massive shift in how spiritual entrepreneurs succeed at making their passion and purpose profitable!
Now…let me back up just a little.
I mentioned that in order to create this one of a kind marketing strategy I started by digging up the best marketing strategies I could find, testing my theories, and contacting experts.
If my time as a marketing professional has taught me anything it is that you should NEVER ASSUME YOU KNOW ANYTHING (let alone everything)! Never assume you know what your customers want, never assume you know what your clients need, and never EVER spend money market something you haven’t tested first.
So I started with what had proven to work over and over again.
As I began my deep dive into the world of marketing strategies though… I was shocked to find that most of the concepts and strategies being taught will not work for Spiritual Practitioners.
I also realized no one is teaching the difference’s and WHY some marketing strategies are effective for a spiritual practice and others are not. And…that WHY is a critical component to the success of your spiritual practice.
After that realization… I knew I needed help.
Which meant it was time to contact my secret weapons…the real experts.
No… I don’t mean marketing experts.
I mean real life spiritual practice owners who have successfully turned their skills and gifts into thriving businesses and are helping more people then ever before because their businesses are generating so much wealth and abundance that they can afford to do their work full time.
I wanted to know what they were experiencing, what challenges did they face, and what were they doing to generate the results my client and I desperately needed.
I figured they probably wouldn’t be able to give me the WHY it works or doesn’t from a marketing perspective but if I could just get them to tell me what it is they were doing, I could figure it out for myself and my client.
So I began assembling a tribe of successful spiritual entrepreneurs that were willing to share their insights, their struggles and their wins!
What do I mean by assembling a tribe? I asked as many brilliant, successful, spiritual based business owners and practitioners as I could find the very question’s I wanted answers too.
Would this idea work?
Would these spiritual leaders and business owners be willing to help?
It was impossible to guess… But one thing I was certain of was if I didn’t try we would fail.
So I tried….
I wrote out the most ambitious, eclectic, and unusual list of possible people to inquire feedback from I could think of. My Dream 100. Then, because I knew I needed to create an incentive to encourage these brilliant beings to respond, I started a Podcast, YouTube Channel, and Facebook Page. All the things I coach my clients to do when they need to build up a following quickly. I figured, if I could guarantee them exposure they might be willing to help.
Finally, I started the grueling process of asking for help one successful spiritual practitioner at a time. I Facebook stalked, I messaged, I emailed, I called, I text, and then with bated breath I waited to see if anyone would respond.
To which the universe replied with. . .
For what felt like forever!
But then…as with most things originating from the heart….I received answers!
I received a RUSH of curiosity, some polite declines, a clarifying question or two, but most importantly….I had found them! I had found spiritual practitioners who where willing to help for no other reason but to assist in raising the collective consciousness.
I was thrilled!
Now…was every person I reached out to willing and able to help?
Not even close….
Truthfully, a significant portion of my list either declined or didn’t bother responding at all. But for those that did… they did in a big way! From the hours of research, thousands of inquires, and I’ll even admit a few tears… emerged dozens of self-less soul-prenuers willing and able to give practical real world advice on how they’ve successfully turned their 5th Dimension calling into a powerful and profitable career.
The stories, the advice, and the priceless insight I received come with no expiration date. I received advice from seasoned veterans who have been practicing and perfecting their craft for decades and I received help from young up-and-comers…thought leaders who’ve transitioned from traditional and corporate jobs to successful spiritual practice owners practically over night.
Each have their own unique lesson to offer, but more than one common thread can be found in what has brought them success.
My hope for this blog is that it becomes a comforting and insightful companion as you take on your journey to raise the collective consciousness and living an abundant life.
Each time you visit a new story will speak to you, new insight will grab you, and all your fears will melt away.
One of my favorite quotes by Anaïs Nin reads:
“Life shrinks or expands in proportion to one’s courage.”
The spiritual entrepreneurs journey is not an easy one, but my hope is 5D Marketing Secrets and this blog will bring you comfort in knowing you are not alone on this journey.
Sending Love and Light,
(¸.•´ (¸.•´ Cheyenne B.